Generation Y 2.0

Welcome to a world where everyone has become a service provider and must be able to sell themselves.
Welcome to a world where your current customers speak to your potential customers.
Welcome to a world in which the youngest has something to say to the oldest.
Welcome to a world connected and mobile.

In short, welcome to a world in transformation.

Changes in behavior, usually associated with the culture, are only the beginnings of change ahead for employees, managers, marketing services, sales and Human Resources.
Team Gen Y 2.0 offers to shed light on these mutations, to educate your team and develop your practice in “Management 2.0″, “relationship recruiting”, “conversational marketing” and so on.

Our training modules are available in several formats:

Conferences - Awareness (2:00hrs).

Workshops and case studies (0.5 day)

Training - education (2 days)

Our courses are supplied by examples and case studies resulting from our experience in business.

MANAGEMENT

Generation Y and Culture 2.0

Get insights on the precise state of mind of this new culture to improve your strategies for attracting, integration, management and retention of your customers and employees. There is no magic formula that would allow you to get into the head of these employees and customers in one go but to understand genuine identifiable and usable trends! Generation Y is not only a class of age, but a culture between generations.

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Towards management version 2.0

The arrival of the 2.0 culture and the “web of life” (customization, conversation, collaboration, etc..) is shaking the foundations of management. Current models of management, created 100 years ago by Frederick Taylor (management is a science that can be equated) and Max Weber (The effectiveness of management depends on the authority and control of the hierarchy) must evolve. Management should also be concerned with innovation!

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Intergenerational management

Historically, new generations think about reinventing the world as if nothing existed before them. Lists all the cultural differences and similarities between your employees, identifies behaviors, tools and the best ways to build management teams for successful intergenerational working!

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Giving Meaning

Even if the search for meaning is not new, new answers have become a priority for any organization wishing to have competitive advantage post-crisis by ensuring the transfer of knowledge, and of the motivation and loyalty of its employees. Identify all the elements involved in the creation of meaning that your organization and your management depends upon.

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RECRUITMENT

Attracting the right graduates into your organisations. The Good, the Bad and the Ugly?

Despite the media available, your company and its businesses may remain unknown or misunderstood by young people. With new tools and the development of social networks, teachers, managers and recruiters now have a new field to be heard and understood in order to attract future graduates. Identify all these tools and activities to engage graduates now.

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Recruitment and social networks, the sacred union

The digital divide between candidates with their Digital Identity Manager 2.0 and recruiters focusing too much on the usual sourcing practices has never been more apparent. Enter the life of the job seeker 2.0 sites that use relational ways to recruit these “consumers candidates”.

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EDUCATION

Education: the information age in an era of innovation

Teachers are at the forefront of changes in our society. There are four revolutions they face today with new capabilities to develop (or confidence, resilience and “unlearning”), new tools to master (social learning, digital identity, etc..) behavior (student consumers) and new teacher-student relationships to manage. How to turn a classroom into a learning community offering a 24/7 learning experience.

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HUMAN RESOURCES

Turn your retention practices to your engagement strategy

As a manager or HR manager, what are you looking? To receive the most nominations as possible and keep your best performing employees as long as possible? Don’t you confuse inertia and retention? Do you not think that retention is the wrong issue and that is to engagement the real issue. Training designed by the author of the reference book “Identify and Retain your Talented Employees”.

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Build your employer brand

Learn how to enhance the image and word of your employees in order to further establish the credibility of your brand. Working together to build your employee offering with the leverage of social networks, monitor your reputation in order to become one of the “Best Employers”. Training designed on the first book published in France on the subject and reissued in 2006 “Build your employer brand”

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Talent Management: The HR crisis or war?

The crisis is global but not equal. The number of unemployed is increasing, whilst many companies continue to seek talented people! Attracting and retaining employees is still an issue and about to increase. The Internet evolution in lifestyle and culture is spreading into other generations affecting the all aspects of talent management (attractiveness, recruitment, integration, management, training and retention).

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Using “Key Talent Index” to identify your talents

The crisis is global but not equal. The number of unemployed is increasing, whilst many companies continue to seek talented people! Attracting and retaining employees is still an issue and about to increase. The Internet evolution in lifestyle and culture is spreading into other generations affecting the all aspects of talent management (attractiveness, recruitment, integration, management, training and retention).

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Crisis behaviour, every man for himself?

Since the arrival of the crisis in Europe, the internet is full of information on consumer behavior in relation to brands and top products. However, little is known about the behavior of employees. Traverse all the seven stages of a crisis and their impact on motivation, morale and employee commitment.

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MARKETING

Marketing “Customer to Customer with Web 2.0″

Welcome to a world where everyone has become the influencer of someone else. Welcome to a world connected and mobile in which information is shared without borders. Welcome to a world where the conversation has replaced the speech! Your brand makes it speak for itself when you need to support the length of “Campaigns In off-line and on-line” out of the line?

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To check for availability and study a custom project, contact us !